3 life insurance underwriting predictions for 2023 | Insurance Blog
As the insurance industry continues to navigate the pace of change, complexity and uncertainty in our world, consumers continue to respond, expecting companies to be more responsive to their needs. This year’s underwriting predictions offer guidance on how carriers can respond faster.
1. Evolving cognitive technologies will help insurers capture opportunity from more discrete market segments
Technological advances in AI and data analytics are helping insurers further refine market segments. As these more discrete segments grow, so too does the opportunity for insurers to address them with new products and services offered through a wider range of digital distribution channels. One such channel is embedded insurance—placing insurance in the customer journeys of non-insurance companies—for example, offering life insurance during the process of applying for a mortgage.
New cognitive insurance platforms underpin these new products and distribution channels providing life carriers with a way to capture that opportunity, and as